Blogging & Social Networking

How to write your first blog post

By Joe Hewes

So you know that you should be blogging. You’ve got a great new website, you’ve got blogging capabilities built in and you’ve got some great knowledge. But how do you actually go about writing your first blog post? Let’s run through the nuts and bolts of how to write a simple blog post. How to log in to your WordPress based website. First things first – you’ll need to log in to your website and access the blogging area. For this tutorial we’re going to assume you are using the most popular platform – WordPress. If you have a Webwalrus site you are using WordPress, even if you’re not using one of our sites chances are that your website is running on the WordPress platform, as it is by far the most widely used platform. If you set up your WordPress site yourself, or it is hosted on WordPress.com then you likely know…

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How To Improve Your Marketing With Google Analytics Data

By Joe Hewes

What On Earth Is Google Analytics? Google Analytics is a set of free tools from Google which, when paired with your website, gives you powerful insight into the inner workings of your website. It gives you a large amount of facts and figures to work with, but the results can be a little bewildering. What on earth to do with all this data? Well thanks to the guys at www.quicksprout.com for providing this handy infographic to guide us all through the process. Courtesy of: Quick Sprout

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Mobile Marketing

The Importance Of Mobile Website Design

By Joe Hewes

Once upon a time all internet users were sat in front of a computer screen, usually a PC, using Microsoft Explorer to browse the web. How things have changed. Where Website Usage Is Today The range of devices we use to connect to the internet has fragmented. This is largely due to the massive increase of mobile phone use. Nowadays every body has a mobile phone and here in the UK the vast majority of people have a smart phone. Let’s look at some stats. According to Smart insights 80% of internet users now own a smartphone. 91% would use their PC to search the internet, and 80% would use their smartphone. 47% would use a tablet. So you can see that where we used to think of the internet as something displayed behind a PC monitor, now we have to design equally for PC and smartphone usage. It’s not just because the majority…

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